Overview

A top 50 global bank headquartered in APAC, with over 10 million retail and business customers across 25+ markets, partnered with Apromore and Salesforce to tackle inefficiencies, reduce fraud, and modernize digital banking.

Facing competition and outdated processes, the bank leveraged Salesforce and Apromore to reengineer core retail banking processes, achieving 84% automation, reducing fraud incidents by 25%, and improving reporting efficiency by 40%. This transformation resulted in faster customer onboarding and a 40% increase in new customer acquisition, solidifying the bank’s position in the competitive financial landscape.